Conscious villainhood with Carlos DelaPlaya
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When you share your truth in your marketing, you risk offending someone or someone misunderstanding it. If you don’t think that anyone is going to misunderstand or even be offended by your marketing, you’re very likely nowhere near your potential for producing charismatic, powerful, and compelling marketing. Protecting people from your truth isn’t serving anyone, so if you want to actually stand for something, you need to step into conscious villainhood.
Carlos DelaPlaya is my friend and client who first planted this idea of conscious villainhood into my brain. He’s a life coach with a specific passion for self-expression who helps his clients reclaim their shadows and cultivate a relationship with those parts of themselves, and he’s here to show you how to step into your villain era.
Join us this week to discover why embodying and embracing your villain energy is absolutely critical for marketing to your fullest potential. Carlos and I are discussing why it’s worth being villainized for what you stand for, the emotional difficulty that comes with showing up authentically, and why conscious villainhood is for you and not about being against other people.
The next round of the Best Fucking Coaching Course Ever Created starts September 2023. This is for brand new coaches who have never taken coach training before, and seasoned coaches who want to radically update their skillset. Every single person who calls themselves a coach deserves the revolutionary ideas and processes we teach inside, so click here to sign up right now!
What You’ll Learn from this Episode:
What villain energy and conscious villainhood mean.
Why you might be averse to villainhood.
Carlos’s journey of embodying villainhood and stepping into his villain era.
Why protecting people from your truth isn’t serving anyone.
What happens when you embrace your villain era.
How to step into your conscious villainhood.
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